Privacy Policy

LAST UPDATED: OCTOBER 25, 2026

Overview

ScaleLounge LLC ("ScaleLounge," "we," "us," or "our") is a done-for-you marketing service for entrepreneurs and small business owners, with self-serve AI tools. We are based in Scottsdale, Arizona, United States. This Privacy Policy explains how we collect, use, and share your information.

This policy covers scalelounge.com (our client portal, free tools, and marketing site), katielendel.com (our personal brand and legal pages), and all ScaleLounge services. By using our websites or services, you agree to the practices described here.

Information We Collect

We collect the following kinds of information:

Information you provide

Your name, email address, business name, and business details.
If you start our Get Started questionnaire and give us your email address, we save your name and email as a lead at that point, even if you never finish the form. You can ask us to remove it at any time.
Intake questionnaire answers.
Content you generate with our tools or that we create for you.
Support messages, community posts, and testimonials.
If you apply to or join our Affiliate Program: your application, the tax form (Form W-9) and payout details you give us, and a record of your acceptance of the Affiliate Program Agreement.

Information others give us

If a member of our Affiliate Program introduces you, we receive the name, business, contact details and note they send us.

Payment information

Payments are processed by Stripe, our third-party payment processor. ScaleLounge does not see or store full card numbers. We store only limited billing metadata needed to manage your account.

Information collected automatically

How you use the tools and services.
Device and browser information.
Your IP address and browser user agent. When you send us a form, we store these alongside what you sent, so we can trace spam and abuse.
Cookies and analytics data.
Whether you opened our emails and which links you clicked in them. Our marketing emails, and some of the emails we send you about your account, contain a small invisible image that tells us the email was opened, and their links pass through our site so we can record the click. We use this to see which emails are useful and to decide what to send next. Turning off images in your email app stops the open tracking, and unsubscribing stops our marketing emails.

How We Use Your Information

We use your information to:

Provide, operate, and improve our websites and services.
Create the content and deliverables you request or that your plan includes.
Process payments and manage your subscription or one-time purchase.
Send you service messages about your account, and marketing emails you can opt out of at any time.
Respond to your support requests.
Keep our services secure and prevent abuse or fraud.

We do not sell your personal information. We share information with trusted service providers who help us run our business, each of which has its own privacy terms:

Stripe, for payment processing.
Microsoft Azure, for website hosting, database, and file storage in the United States.
SendGrid and Azure Communication Services, for sending email.
If you connect social accounts for publishing, the social networks you connect, which receive the content we publish for you.
Zernio (social publishing): holds the access you grant when you connect a social account, receives the posts approved for publishing with their images and captions, publishes them at the scheduled time, and reads the accounts' performance data. The network's consent screen may show Zernio's name.
Anthropic, for the AI behind our strategies, our content generation, our in-portal Concierge, and the tools we use to run the business. Depending on the feature this can include your intake answers and business details, your name, company and plan, and, in The Lounge, recent approved wall posts and the names and companies of the members who wrote them. For our own sales tools it can include a lead's email address, their stage, and whether they have opened or clicked our emails.
Google Analytics, for website and client portal analytics.
Google reCAPTCHA, for bot and spam protection on our forms.

Affiliates. If you came to us through an affiliate’s link or introduction, that affiliate can see that the referral was credited, whether you became a client, your plan and the commission your payments earned, and, for an introduction they made, your business name and whether a payment was refunded, reversed or is under review. Affiliates never receive your contact or payment details from us.

We may also share information when required by law, to protect our rights, or in connection with a business transfer.

Cookies and Analytics

We use cookies and similar technologies to operate our websites, remember your preferences, keep you signed in, and understand how our tools are used. When enabled, Google Analytics helps us measure website traffic and usage, and Google reCAPTCHA helps protect our forms from spam and bots. You can control cookies through your browser settings, though some features may not work properly if you disable them.

Affiliate referrals

We use a referral cookie and referral identifiers to credit introductions to the members of our Affiliate Program and to run the program. When you arrive through an affiliate's referral link, we set a first-party cookie named sl_ref on scalelounge.com. It lasts 90 days from your first click on a referral link and holds a signed reference to the affiliate, the time of that click and a random identifier for it. It holds no name, email address or contact details and is not used for advertising. If you then give us your email address, for example through a form, or buy a plan, we record that the referral came from that affiliate, and at checkout the same reference is passed to Stripe so the purchase is credited. You can delete the cookie at any time in your browser settings, and the visit is then no longer credited to anyone.

We count visits through referral links without keeping your network address or browser details: each visit is kept as a hashed value made from the day, your network address and your browser, which does not reveal either on its own.

When an affiliate accepts the Affiliate Program Agreement, we keep a record of the acceptance: the version accepted, the time, hashed values of their network address and their browser, and a general device description such as "Chrome on Windows".

Our sites do not respond to browser Do Not Track signals.

Data Retention

We keep your information for as long as needed to provide the service, maintain your account, and meet our legal, tax, and business needs. When we no longer need your information, we take steps to delete it or remove its connection to you.

An affiliate’s Form W-9 holds their tax ID. It is kept as a private file and never emailed, for at least 4 years after our last payout to them, as tax records require, and then deleted.

Your Rights and Choices

You can request access to, correction of, or deletion of your information by emailing us at katie@scalelounge.com. You can unsubscribe from marketing emails at any time using the unsubscribe link in those emails. Residents of some regions may have additional rights regarding their personal information, and we will honor those rights where they apply.

Security

We use reasonable measures to protect your information from loss, misuse, and unauthorized access. However, no method of transmission or storage is completely secure, so we cannot guarantee absolute security.

Children's Privacy

Our services are for adults. You must be at least 18 years old to use them. Our services are not directed to children, and we do not knowingly collect personal information from anyone under 18.

Where Your Data Is Stored

Your information is stored in the United States on Microsoft Azure. If you access our services from outside the United States, you understand that your information will be processed and stored in the United States.

Changes to This Policy

We may update this Privacy Policy from time to time. When we make changes, we will update the date on this page. Your continued use of our websites or services after an update means you accept the revised policy.

Contact

If you have questions about this Privacy Policy or how we handle your information, contact us at katie@scalelounge.com.